
Support for building sustainable business for the future
What will your industry look like in the future? What impact will change have on your business? What services do your customers expect from you? What kind of customer experience will differentiate you in the market?
Strategic design refers to an agile, experimental and people-oriented way of doing strategic development work in an organisation, based on the principles of design thinking.
By using strategic design, you ensure that you understand the impact of future drivers of change on your business and are able to build your service library to meet the changing needs of your customers

"An agile, experimental and participatory approach to development is the only sustainable approach to building a future competitive advantage in a rapidly changing world"
Daniel-José Hänninen, Head of Strategic Design, Taito United
Future & Strategy
We support agile strategy work to ensure competitive advantage in a digitally changing world. We help our clients understand the future and identify new growth opportunities.
Business & Customer Experience
We help our clients to conceptualise business models and build service libraries. We support them in describing and implementing a customer experience that delivers competitive advantage.
Service design & co-creation
We offer our clients support for people-centric, agile and experimental development. We build attractive, sustainable and feasible services - always together with our customers.
What can strategic design be used for?
Agile strategy work (e.g. digital, data, AI)
Innovating new growth opportunities
Business model development
Description of service libraries
Building service concepts and product visions
Building development roadmaps

